Random

Ma che cavolo di paese stiamo facendo della nostra Italia?

6 Feb , 2015  

facebook

Sto facendo una cosa che so che non dovrei fare. Un’azione sbagliatissima. Una cosa su cui ho scritto “n” post, consigliando fortemente di NON fare quello sto per fare ora. Sto scrivendo un post a caldo, quando le sensibilità sono ancora offese, l’adrenalina alle stelle e il cervello non da segni di sbollire. Ho appena […]

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Living the Dolce Vita,Social Web 2.0

“Oh it’s easy for you, you work from home”

5 Jan , 2015  

I keep a sign outside the office to remind others - but it generally has no effect

How many times have I heard that, in all it’s various forms? Squillions. Now, just let me set all you you cube-farm, clock-in/clock-out, my desk with my potted plant and my photos and my post-its, bad-tempered commuter types straight. I     work     from     home. Others (you) probably work from an office. […]

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Social Web 2.0

Restaurant/hotel owners – tripadvisor false reviews are NOT your problem!

30 Sep , 2014  

Fake folks just trying to make a fast buck or 3

I was recently embroiled in another sad tripadvisor dispute (I say it’s good, they say it’s bad! – for those that read Italian or have the patience to cope with an auto-translate it’s here). In a nutshell, (my nutshell obviously): people (in Italy) are still hysterical about what they hear about false reviews (they often […]

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Living the Dolce Vita

Figiquette and the fig marauders

28 Aug , 2014  

tuscany figs

I am lucky enough to live in the countryside (that’s not the lucky bit – I am a city girl, you can take the girl out of London, but you can’t take London out of the girl) with a huge, and I mean huge, fig tree in my car park. Not only is it phyiscally […]

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Living the Dolce Vita

When I become a Florentine tourist for a day …

18 Jul , 2014  

florence firenze

Since I have moved (eight years ago now) to the Renzian backwaters beyond Pontassieve (about 19km outside Florence) I do realise that I can gain at least a little perspective of what it is like to be a tourist lobbed into Piazza del Duomo at speed. And I note that for me, being a frustrated […]

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Living the Dolce Vita

Italy – the absolute ultimate in love/hate relationships

19 Jun , 2014  

traffico italia

Schools are out. Over. Gone. Three (three???) totally ridiculous months of nothingness (this is the mother in me speaking). I hate absolutely hate it. I totally love it. Let me explain. Me. Thinking just about me for a second. School is out from the end of June until the 15th September. And believe me I […]

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Social Web 2.0

Websink, socialslowdeath, drowning by social hands …

12 Jun , 2014  

social disaster

I can’t find the word, but any of you who work in social constantly on some nice accounts with lots of interaction and visibility plus great engagement will know exactly the feeling I am trying (most inadequately) to describe. It’s that sinking/heart attack/cold sweat/mushy brain effect that happens when a very specific set of circumstances arise: You […]

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Living the Dolce Vita

And then there was the day I was a tourist in Florence …

19 May , 2014  

baptistry florence

I don’t quite know how it happened that I ended up being a fully fledged tourist in my own town (by adoption admittedly, but twenty years here gives me the right to say “home town” I think). But I did. A whole day fully immersed in the total tourist experience in Florence. And honestly, it […]

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Random

Ma io, come mi chiamo?

3 Apr , 2014  

Screenshot 2014-04-03 at 12

Suzi, Susi, Susy, Susie, Suzie, Sussi, Giusi, Giusy … Jenkins, Jenkis, Genkins, Genchins, Genchis … Rimango dell’opinione che un bravo avvocato ce lo fa a dimostrare che casa mia non è casa mia, essendo scritto il mio nome con 14 varianti nella documentazione dell’acquisto. Il concetto di “googlarsi” ha tutto un altro significato quando potenzialmente […]

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Social Web 2.0

Investire in pubblicità su facebook?

3 Apr , 2014  

Screenshot 2014-04-02 at 13

Ma anche si. Il mezzo diventa sempre meno “amico” dei profili aziendali in quanto protegge i profili personali dallo spam della comunicazione aziendale, ma comunque rimane uno strumento importante, per lo più per le aziende B2C. Leggi l’articolo

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Living the Dolce Vita

Words from the Italian school system that cause me grief

24 Mar , 2014  

school

Before we start – this is not a better then/worse than post. This is a post by a foreign national trying to come to grips with a school system that is totally alien to everything I know. I can learn how to eat, drink, play, work Italian – I can do all those things now. […]

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Social Web 2.0

Separare la commuicazione online dalla comunicazione offline? Impossibile …

21 Mar , 2014  

online offline

Due mondi molto distinti, che richiedono competenze (anche in versione out-sourcing se non sono disponibili all’interno della azienda) molto diverse. Ma l’azienda deve saperli anche unirli sotto un unico piano di comunicazione; l’unione fa la forza. Leggete l’articolo  

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